Our Sustainability Spotlight series is aimed at broadening the conversation surrounding sustainable tourism for visitors and businesses by sharing the stories of our Adventure Green Alaska certified businesses. To learn more about Adventure Green Alaska certification please visit our about page. 

Avens Alaska began life over 60 years ago as a rugged outpost built from bridge timbers salvaged during Alaska’s early road-building days. For decades, it served as a rustic hunting and fishing lodge and later as a tavern and gathering place on the far-flung Nabesna Road, one of only two roads in Wrangell–St. Elias National Park & Preserve. 

When Michael and Victoria Rego purchased the property in 2018, they saw its potential to become something more: a true wilderness retreat that balanced comfort with stewardship. What began as a resource-extractive business (trophy hunting/fishing) has since transformed into a sustainable, renewable one: a full-service off-grid lodge, offering plumbed cabins, premium yurts, chef-prepared meals, and warm hospitality within Alaska’s (and North America’s) largest national park. 

Avens Alaska’s mission is simple: to help guests experience and connect with the extraordinary wonders of Wrangell—St. Elias with ease, confidence, and respect for the wild land. Guests can explore stunning scenery on quiet trails, canoe pristine lakes, or watch the northern lights dance over three mountain ranges before returning to a cabin or yurt that feels like home, any time of year. 

Given their remote location, sustainability has been Avens Alaska’s practice since day one. One of their first actions as owners of the property was to install a solar array and battery bank, dramatically reducing diesel consumption. “For the first time since the lodge was built, the nights were free of the generator’s low rumble and we could hear wood frogs and loons calling in the lakes out back. That quiet moment was when we knew we were on the right path,” said Michael. “Seeing caribou at ease and hearing so many songbirds without the hum of a generator are the moments that make it all worthwhile.” 

From there, they expanded renewable systems to include additional solar, wind, and biomass energy, replacing aging oil-fired heat stoves with high-efficiency wood pellet heaters. By transitioning their energy sources in combination with weatherizing building and updating to LED lighting and high-efficiency fixtures, Avens Alaska now runs almost entirely on renewable energy. They have reduced generator fuel use by roughly 90% in the summer and 75% in the winter. 

To provide fresh and local food in their remote location, they grow vegetables, herbs, and flowers on site, raise chickens for eggs, and practice responsible foraging in the surrounding wilderness. For anything not grown on the property, they source supplies as locally as possible: first looking in regional communities, then turning to Alaska and the USA before going international. This keeps money moving within their local economy, while reducing their carbon footprint and reliance on increasingly unreliable supply chains.  

Michael and Victoria advise businesses beginning their sustainability journey to “track your progress and include your customers in your story. Visitors are curious and inspired when they see how you can live off-grid or how your systems work. And celebrate each step. Sustainability is a practice, not a finish line, and sharing your steps can help others see that it’s achievable anywhere—even deep within Alaska’s wild heart.”  

The lodge sits at the crossroads of two pillars of the Adventure Green Alaska (AGA) program: the environment and Alaska’s history and culture. With structures built from reclaimed materials, surrounded by one of the most awe-inspiring wild places on Earth, every choice they make honors this special land and the people who came before them. 

“Adventure Green Alaska has connected us with a community of Alaskans who care deeply about how tourism shapes the future, as well as mindful travelers who recognize their power to promote sustainability,” the Rego’s share. “It connects us to like-minded operators and gives travelers confidence that our commitment to economic, environmental, and social responsibility is more than words- it’s verified, measurable, and ongoing. AGA challenges us to keep improving while helping share our work with guests who value authenticity and stewardship. It is a shared commitment to keeping Alaska wild, welcoming, and thriving.” 

To learn more about Avens Alaska, visit their Green Business Profile and their website.

Our Sustainability Spotlight series is aimed at broadening the conversation surrounding sustainable tourism for visitors and businesses by sharing the stories of our Adventure Green Alaska certified businesses. To learn more about Adventure Green Alaska certification please visit our about page. 

For over three decades, Alaska Fjordlines, Inc. has been a cornerstone of sustainable travel in Southeast Alaska. Founded as the Haines-Skagway Water Taxi in 1990 and later evolving into the Fjord Express to Haines, Skagway, and Juneau in 2000, this family-owned company has remained committed to preserving the beauty and integrity of Alaska’s waterways while offering unforgettable experiences to travelers. 

From the very beginning, Alaska Fjordlines has embraced environmentally conscious practices, continuously refining its operations to minimize environmental harm. Their philosophy is simple yet powerful: keep it small, keep it personal, and keep it sustainable.  

Alaska Fjordlines’ sustainability motto is “One Boat, One Bus. Keeping our company small and the quality of passenger experience high.” By keeping their business small, Alaska Fjordlines can best cater to the independent traveler, maximizing the benefits their business brings to the local economy.  

In addition to bolstering independent travel in Haines, Alaska Fjordlines demonstrates their commitment to strengthening the local economy by hiring local staff and sourcing goods from nearby businesses, serving treats such as Rusty Compass blueberry muffins, Wild Oven sourdough bread, and Lynn Canal salmon aboard its cruises. Many passengers are locals themselves, traveling between Haines, Skagway, Juneau, and the Yukon for appointments, events, and everyday needs. 

Their vessel, a professionally designed fiberglass catamaran, has been in service for 25 years and remains in excellent condition thanks to preventive maintenance and skilled local labor. Onboard operations prioritize compostable and recyclable materials, and the team actively recycles cardboard, plastics, and aluminum cans.  

Alaska Fjordlines champions a balanced approach to tourism: protecting natural resources, supporting local communities, and delivering authentic experiences for independent travelers. Their story is a testament to how small-scale, thoughtful operations can make a big difference in preserving the places we love. 

To learn more about Alaska Fjordlines, Inc, visit their website.

Our Sustainability Spotlight series is aimed at broadening the conversation surrounding sustainable tourism for visitors and businesses by sharing the stories of our Adventure Green Alaska certified businesses. To learn more about Adventure Green Alaska certification please visit our about page. 

In 2023, a new eco-tourism venture, Lady of the Sea Adventures, set sail with a mission to showcase the breathtaking beauty of Kachemak Bay and Cook Inlet, while keeping sustainability at its core. This small-group adventure cruise offers an intimate experience for up to six passengers, with trips ranging from day excursions to six-day overnight journeys. Guests immerse themselves in Alaska’s wild landscapes through activities like hiking, kayaking, paddleboarding, wildlife viewing, and scenic cruising. 

From the very beginning, sustainability was woven into the fabric of Lady of the Sea Adventures. Every business decision was made with environmental responsibility in mind, ensuring that operations highlight Alaska’s natural wonders without compromising their integrity. The company’s philosophy centers on “human-powered adventures,” favoring activities like kayaking and hiking over motorized thrills. This approach not only reduces environmental impact but also allows guests to experience Alaska up-close, absorbing Alaska’s culture, traditions, and acclaimed wilderness at a slower, meaningful pace. 

While Lady of the Sea aligns with many pillars of the Adventure Green Alaska (AGA) program, they most closely reflect environmental stewardship and Alaska history and culture. By emphasizing eco-conscious practices and sharing local traditions, the company creates experiences that connect travelers deeply with both nature and heritage.  

Achieving AGA Certification in 2025 validated the choices Lady of the Sea made since day one and provided a confidence boost that reinforced their identity as an eco-tourism operator. In addition to the network of like-minded businesses that AGA connects them to, AGA serves as a marketing strategy to reach sustainability-conscious clients.  

When asked for advice to other tourism businesses starting their sustainability journey, owners Lauren and Rand Seaton emphasize simplicity: “A lot of changes that you can make are very simple and are easy switches that can save you money in the long run. If you provide reusable water bottles, for example, you don’t have to continuously resupply that inventory. Looking through the Adventure Green Alaska program can give you other ideas as well.” 

For Lady of the Sea Adventures, sustainability isn’t just a practice, it’s a promise. Every adventure is designed to protect Alaska’s wild beauty while sharing its rich cultural tapestry. Guests leave not only with unforgettable memories but also with a deeper appreciation for the land and the importance of preserving it. 

To learn more about Lady of the Sea Adventures, visit their website.

Our Sustainability Spotlight series is aimed at broadening the conversation surrounding sustainable tourism for visitors and businesses by sharing the stories of our Adventure Green Alaska certified businesses. To learn more about Adventure Green Alaska certification please visit our about page.

Two Alaska Travel Industry Association (ATIA) staff members had the opportunity to spend time with Adventure Green Alaska certified Kayak Adventures Worldwide (KAW) on their wonderful half-day trip on Resurrection Bay.

Kayak Adventures Worldwide is a small, family-run company that offers kayaking tours in Resurrection Bay. Groups meet at their shop in Downtown Seward before heading off on expeditions around Resurrection Bay. Adventures vary from 3-hour daytrips to multi-day cabin or camping based trips. Kayak Adventures Worldwide is one of the original members of Adventure Green Alaska, first certified in 2010 and continuing to honor their commitment to sustainability to this day!

Staff members attend a three-week orientation before the start of the summer season. This orientation dives into safety procedures, emergency rescue protocols, and a breadth of education on Alaska history, ecology, and culture. Part of this training involves each staff member selecting a topic to delve into and teach the rest of the staff about. This knowledge is built upon year after year as returning staff undergo this training annually. KAW’s thorough orientation results in interpretation delivered to guests that is rooted in place-based knowledge about Resurrection Bay.

Kayak Adventures Worldwide guide, Abby Lang, had arrived in Alaska in May, two months before guiding ATIA staff. Her narrative invoked local wisdom effortlessly by engaging in groups’ points of interest and being up to the challenge of answering any question that came her way. Resurrection Bay’s history is steeped in World War II history, which she was able to educate the group about, even on the three-hour half day trip. Due to her KAW training, Abby had learned about Indigenous knowledge of the area, resulting in her being able to point out edible kelp and sea greens that the group was able to enjoy.

This hands-on experience made the half day trip feel like nothing but fun, while guests came away from the experience as if they had spent the day in a classroom. Abby’s knowledge is indicative of the thought and care put into staff orientation at KAW that directly improves the guest experience.

“Paddling in one of the most productive ecosystems in the world, we have a responsibility to steward this place and teach others how to do the same all over the world. That is exactly what I get to do every day, and as a result, it’s the most rewarding job I have ever had.” – Abby Lang

Community involvement is an integral part of Kayak Adventures Worldwide. KAW is a member of 1% for the Planet. This pledge commits at least 1% of their annual sales to nonprofit environmental organizations. Involvement in this initiative is part of the guest experience, as each guest learns about their choice of three environmental nonprofits in Alaska and “votes” with a wood token for the nonprofit they would like 1% of the cost of their trip to go towards. In 2025, KAW is working to support Native Conservancy, Alaska Conservation Foundation, and North Gulf Oceanic Society. Since the start of this initiative Kayak Adventures Worldwide has donated over $90,000 to their nonprofit partners.

The Alaska Travel Industry Association is proud to certify and continue to support Kayak Adventures Worldwide. Kayak Adventures Worldwide’s business practices are a model for the tourism industry in Alaska through their emphasis on place-based learning, preservation, and low-impact activities in Resurrection Bay.

To learn more about Kayak Adventures Worldwide, visit their Green Business Profile and their website.

Our Sustainability Spotlight series is aimed at broadening the conversation surrounding sustainable tourism for visitors and businesses by sharing the stories of our Adventure Green Alaska certified businesses. To learn more about Adventure Green Alaska certification please visit our about page.

Seldovia is home to three Adventure Green Alaska certified businesses! Located on the south shore of Kachemak Bay across from Homer, Seldovia is off the beaten path, and accessible only by boat or plane.

Seldovia Nature Tours

Cindy Mom’s background as a land steward and ecologist gives her a unique perspective on how important it is to have a diverse ecosystem, and that tourism can support – rather than detract from – the protection of wild places. She started Seldovia Nature Tours in 2018, and offers a variety of walks and activities: a 1-hour cultural and history stroll of town and the boardwalk, hikes on the Otterbahn and Rocky Ridge Trails, and adventures further afield up to the alpine zone, down into the Barabara Creek Valley, or out to Red Mountain.

Birding, botany, and tidepooling are Cindy’s specialties, but she is an experienced naturalist and can focus on a variety of topics. Seldovia’s rich biodiversity and the cultural heritage of its Indigenous and settler peoples also make for fascinating storytelling.

“Having access to a healthy and intact ecosystem is absolutely vital to the success of my tours. People come to Alaska to experience wild places, and it’s my delight to share Seldovia with them through direct experience. The most satisfying part of my work is when I see people, especially kids, get a look of wonder in their eyes when they learn something new, taste a wild berry, or find an interesting sea creature under a rock. Learning leads to love, and you need to love something before you get interested in protecting it. People write to me, sometimes months after their tour, to tell me how their experience here changed their lives. Seldovia becomes a touchstone for what truly matters.”

-Cindy Mom, Seldovia Nature Tours

Between Beaches Alaska

Between Beaches Alaska is located on MacDonald Spit, about seven miles from downtown Seldovia. Surrounded by water, Between Beaches’ seven comfortable rental cabins offer guests the opportunity to experience the true quiet and beauty of remote Alaska.

Guests take a water taxi from Homer and get dropped off on the property, or at Nubble Point, depending on the tide. Every cabin has access to the beaches, along with the art gallery, sauna, hot tub, kayaks, paddle boards, rowboat, halibut fishing float, and fishing gear. Owner Kristi McLean grew up spending every summer on MacDonald Spit, digging clams, and catching Dungeness crab, shrimp, and silver salmon.

“It’s changed a lot since I was a kid. I want to protect the Spit and the ocean, so I’m continually trying to become more sustainably focused. We get our fresh water directly from the mountain. We clean up plastic and rubbish that washes up on shore. We make sure to properly dispose of what we find, and also love to up-cycle some things into treasures to display on the property. Our landscaping uses local native plants like beach grass, devil’s club, and pushki instead of creating a green lawn, so we don’t need herbicides or fertilizers. The purpose of sharing the experience of this property with our guests is to share the rugged wilderness and beautiful landscapes away from the hustle and bustle of normal life on the road system.”

–Kristi McLean, Between Beaches Alaska

Tutka Tours

Based in Homer, Captain Scott McEwen started his marine tour company in January 2023. Silver Wake, his 30-foot C-Dory catamaran, has efficient twin Honda outboards and is a comfortable and stable platform for exploring the wonders of Kachemak Bay. Scott keeps high-quality 7×50 marine binoculars on board for clients’ use, and has an array of interpretive information, field guides, and tools to assist in encouraging citizen science and understanding of the natural and cultural environment. Scott’s natural teaching ability helps guests delve into history, archaeology, geology, mariculture, and the climate of Kachemak Bay.

While aboard, guests can even use a parabolic dish and professional headphones to listen closely to wildlife, or do a phytoplankton tow to see what kinds of creatures inhabit the ocean water column.

“When my wife and I decided to make our home along the Alaskan coast, we realized that our oceanic expeditions were more than mere recreation. These journeys were a treasure trove of knowledge, waiting to be shared.”

-Scott McEwen, Tutka Tours

Collaborative and Community-oriented

Seldovia Nature Tours and Tutka Tours have partnered for over three season have been working together to help guests explore Kachemak Bay and Seldovia. Both businesses operate under the premise that every tour is a custom tour, and tailor their guided experiences to best fit with the interests and abilities of each client. Sustainability and ecotourism are important values to both companies.

Cindy Mom explains, “We work to be sustainable by minimizing impacts and food waste, practicing leave no trace and responsible wildlife viewing ethics, and engaging clients in education and citizen science. Ecotourism takes it a step further, with the understanding that you give something back to the community.”

Seldovia Nature Tours collaborates with local nonprofits like Kachemak Heritage Land Trust and Cook Inletkeeper. Tutka Tours donates a portion of their proceeds to nonprofit organizations focused on educational and environmental initiatives. Between Beaches works to manage their oceanfront property with an eye toward protecting water quality and marine habitats. A key philosophy for all three of these businesses is the stewardship, protection, and support of Seldovia’s wild character and tight-knit community.

Our Sustainability Spotlight series is aimed at broadening the conversation surrounding sustainable tourism for visitors and businesses by sharing the stories of our Adventure Green Alaska certified businesses. To learn more about Adventure Green Alaska certification please visit our about page.

Recently, two Alaska Travel Industry Association (ATIA) staff members had the opportunity to spend time with Alaska Wildland Adventures (AWA).

Alaska Wildland Adventures offers a wide range of accommodations and guided experiences throughout the Kenai Peninsula, with sustainability woven into every aspect of its operations. Each of AWA’s lodges provides a distinct rustic charm paired with exceptional service. Guests stay in heated cabins that offer scenic views of the surrounding wilderness.

At the Kenai Backcountry Lodge, hydroelectric and solar power create a uniquely quiet and immersive experience. The gentle patter of Cottonwood Creek and the rhythmic waves of Skilak Lake serve as a natural soundtrack inside the cabins and while adventuring on the trails. At the Kenai Riverside Lodge, guests enjoy front-row views of the lively Kenai River and engage in meaningful conversations with expert staff while savoring thoughtfully prepared meals.

Alaska Wildland Adventures’ guides ensure a personable and educational experience for guests. Fishing guide Matt Spradling works with anglers of all skill levels. Whether it’s your first time fishing or you’ve been fishing your entire life, Matt will help you find the best locations to ensure success. Matt was able to name every turn and landmark on the fishing trip from the Kenai Backcountry Lodge to the Kenai Riverside Lodge. His expertise was complemented by insights into the local wildlife, particularly facts about local bird species.

AWA integrates cultural sustainability into its core operations. In partnership with the Kenaitze Indian Tribe of Cooper Landing, the organization developed a land acknowledgment, personally reviewed and approved by Kenaitze elders. This acknowledgment has since been shared with hundreds of guests, fostering a deeper respect for Indigenous stewardship. Staff and guides honor the Kahtnuht’ana Dena’ina Peoples, who have cared for Alaska’s lands, waters, and air since time immemorial; recognizing the Elders of the past, present-day Dena’ina communities, and future generations.

“It was important for us to share a sentiment that the Kenaitze felt truly represented by.” — Alaska Wildland Adventures

To deepen cultural education, AWA distributes Alaska Native Cultural Guides to both guests and staff at the Kenai Backcountry Lodge, Kenai Riverside Lodge, and Kenai Fjords Glacier Lodge, offering insights into the diverse Indigenous cultures of Alaska.

Environmental stewardship is a cornerstone of AWA’s operations. The Kenai Backcountry Lodge is entirely off-grid. Menus across all properties increasingly feature Alaska-grown ingredients, as AWA works to support local food networks through intentional sourcing. AWA also takes an active role in wildlife protection and habitat conservation. As a proud member of WhaleSENSE, AWA upholds best practices for responsible marine wildlife viewing. The company also partners with the Resurrection Bay Conservation Alliance for annual beach cleanups.

AWA’s dedication to environmental care extends to its longstanding support of conservation organizations, including the Alaska Center for the Environment, Alaska Conservation Foundation, and The Nature Conservancy of Alaska. Through the “$2 a Day for Conservation” program, guests are invited to contribute directly to local conservation efforts. Over the years, travelers have donated more than $20,000 to these initiatives.

To learn more about Alaska Wildland Adventures, visit their Green Business profile and their website.

Scott McEwen offers immersive tours of Kachemak Bay aboard his 30’ C-Dory catamaran, the Silver Wake. As a seasoned naturalist, Scott provides insightful interpretation of the area’s rich natural surroundings. On his three-hour “Touring Kachemak Bay” excursion, guests visit scenic landmarks including Gull Island, Peterson Bay, and Halibut Cove.

The personalized nature of Scott’s tours is the true gem of Tutka Tours. With decades of research and experience in the region, Scott brings a wealth of knowledge to share with curious guests. Whether you’re interested in local marine life, bird species, cultural heritage, or the maritime history of Kachemak Bay, Scott’s engaging interpretation has you covered.

Tutka Tours emphasizes personalization and environmental stewardship, ensuring each tour supports both the guest experience and the ecosystems explored. Scott has invested in fuel-efficient Honda outboard engines, which are some of the most environmentally friendly in their class. Tours are adapted based on weather and tides, providing guests with the best possible experience in ever-changing conditions. Passengers are treated to coffee, tea, and muffins from Captain’s Coffee Roasting Co., a local Homer business, enhancing the tour with authentic, local flavor.

Scott McEwen is also passionate about citizen science, inviting guests who partake in his longer tours to contribute to local research initiatives. This educational component benefits not only visitors but also the broader Kachemak Bay community.

“Narratives used in my tours are based on contributions by a historian and archaeologist, a marine biologist, a geologist, several wildlife photographers and artists, ornithologists and professional interpreters who live in the Homer area. Most of these individuals are personal friends who have taken marine trips with me over a long period of time” – Scott McEwen.

Scott’s storytelling brings to life the history of Homer and Kachemak Bay. He shares personal anecdotes from his work with respected organizations like the Alaska Center for Coast Studies and the Kachemak Bay National Marine Estuary Reserve. His collaborative spirit is a model for sustainable tourism; one that prioritizes the well-being of guests, the local community, and the natural environment.

To learn more about Tutka Tours, visit their Green Business profile and their website.

Our Sustainability Spotlight series is aimed at broadening the conversation surrounding sustainable tourism for visitors and businesses by sharing the stories of our Adventure Green Alaska certified businesses. To learn more about Adventure Green Alaska certification please visit our about page.

Cape Fox Tours is located in Ketchikan, Alaska, and originally started in Saxman, Alaska. Their focus is on offering immersive Tlingit Native tours. for guests to learn about the history, people, foods, and more of Cape Fox. Cape Fox Tours has implemented practices that correlate with cultural, social, and economic pillars since the beginning of the company. They have a deep rooted connection with the communities of both Saxman and Ketchikan that have allowed them to grow and play a significant part in educating the next generation.

For tourism businesses that are starting their journey into sustainable business operations, Cape Fox Tours recommends that sustainability programs be integrated into the company culture. These initiatives need to be something the staff and guests can play a role in to support or assist in achieving goals.   

Cape Fox Tours’ sustainability is rooted in community engagement. They have participated in several community food drives, clean-ups and fundraising efforts for its shareholders, community members and others. In addition to their community interactions, they have advocated and provided opportunities for shareholders and others of Indigenous descent to partake in tourism-related career paths. There are several family members and generations of families that have worked for the company over the years. Cape Fox’s culinary tours also feature locally sourced foods and beverages, supporting local businesses while keeping sustainability at the forefront of their operations.

By being certified by Adventure Green Alaska, Cape Fox Tours has been able to connect with travelers who are actively looking for experiences that are grounded in sustainable practices. Certification has also provided additional marketing opportunities and increased visibility for the sustainable initiatives they continue to advance.

To learn more about Cape Fox Tours, visit their Green Business profile and their website.

Our Sustainability Spotlight series is aimed at broadening the conversation surrounding sustainable tourism for visitors and businesses by sharing the stories of our Adventure Green Alaska certified businesses. To learn more about Adventure Green Alaska certification please visit our about page.

The Morris Thompson Cultural and Visitors Center opened in Fairbanks, Alaska, in 2008 as a community collaboration to celebrate and share Alaskans’ appreciation for the Interior’s cultures, history, heritage, traditions, and lifestyles. Named after Koyukon Athabascan leader Morris Thompson, the center serves as a welcoming hub for visitors and residents alike, offering exhibits, programs, and events that highlight local history, lifestyles, Alaska Native culture and opportunities to explore the Interior.

The Morris Thompson Cultural and Visitors Center has incorporated sustainable practices since its inception in 2008. From the beginning, sustainability and cultural stewardship have guided their facility’s operations, programming, and community partnerships.

For businesses that are considering developing and implementing sustainable practices, the Morris Thompson Cultural and Visitors Center recommends starting small. When starting small, businesses are able to limit their scope and remain intentional while consistently engaging staff and the communities in which they operate.

The Morris Thompson Cultural and Visitors Center is particularly proud of their cultural sustainability practices, including strong partnerships with Indigenous communities to ensure authentic representation and education. This collaboration directly enriches visitor experiences and supports cultural preservation.

On the facility side, they have converted almost all of their lights to LED fixtures, with a cost savings significant enough that their electric bills today are lower than 10 years ago, even though the effective rate from their electric utility is about 53% higher today. The building’s heat comes from the local hot water feed. MTCVC does not have a boiler using oil or gas, and does not have to maintain storage for heating oil nor have to have a response plan for potential heating oil spills.

The Morris Thompson Cultural and Visitors Center also works with other local organizations. For example, the produce that is grown in the garden by the cabin at MTCVC is shared with Breadline, a local non-profit in Fairbanks.

The MTCVC’s strongest alignment is with cultural sustainability. Their exhibits were developed in partnership with Tanana Chiefs Conference and using the expertise of the National Park Service’s interpretive rangers. Activities at MTCVC include storytelling, traditional skill demonstrations and classes, and an Alaska Native Gift Shop featuring items from regional artisans, many of whom are elders who share their arts and traditions with guests.

The Morris Thompson Cultural and Visitors Center believes that Adventure Green Alaska has provided valuable guidance and recognition that reinforces their commitment to sustainability. People like to shop their values, and AGA elevates their profile among environmentally and culturally conscious travelers.

To learn more about the Morris Thompson Cultural and Visitors Center, visit their Green Business profile and their website.

Our Sustainability Spotlight series is aimed at broadening the conversation surrounding sustainable tourism for visitors and businesses by sharing the stories of our Adventure Green Alaska certified businesses. To learn more about Adventure Green Alaska certification please visit our about page.

Founded in 2019 by Ketchikan locals Eric Lunde and Delaney Murphy, Out to Sea Expedition Company is an outdoor adventure business specializing in small group, nature & wildlife eco-tours aboard fully inflatable Zodiacs. The couple was inspired by their mutual love of the pristine wilderness and wildness of Alaska, and a desire to share their beautiful home with visitors from around the world in a way that is both responsible and authentically Alaskan. Eric has worked in the maritime industry in Alaska for over 25 years and Delaney comes from a local commercial fishing family, so they are both at home on the ocean and enjoy sharing the magic of Southeast Alaska with their guests. Out to Sea Expeditions caters to adventurous visitors that want to get off the beaten path and explore Alaska with all of their senses.

They created their company to be environmentally, socially, and economically sustainable, and though starting a small tourism business 8 months before a global pandemic was less than ideal, they never wavered from their commitment. In addition to their Adventure Green Alaska certification, Out to Sea is currently the only 1% for the Planet business operating in Ketchikan. They are also members of Whale SENSE and use their required stewardship project to focus on removing marine debris and participating in citizen science.

Out to Sea Expedition Company recommends to businesses who are seeking to implement sustainable practices to start from the beginning, but it’s never too late to enact positive change. They suggest for businesses to consider the ways that their activities may impact the environment and communities they operate in. Out to Sea Expedition Company recommends to first identify areas where your business can reduce negative impacts, then move to finding ways your operations can benefit the surrounding ecosystem (this includes both the natural environment, local communities, cultures etc.). They say that “we’re all learning, and you won’t always get it right, but progress is more important than perfection when it comes to developing a more sustainable tourism industry”.

As a part of their participation in Whale SENSE, they conduct an annual stewardship project within their community. Since 2021 their focus has been on removing marine debris from local beaches and waters. This includes at least one beach cleanup each summer and removing items from the ocean on their daily tours. They often return to the same remote beaches each year, and they are proud to say that they have seen a noticeable difference at one site in just a few years of removing marine debris. In 2024, they also began monitoring for invasive European Green Crab as a part of their effort to incorporate citizen science into their stewardship project. The recent discovery of this invasive species in their area is very concerning due to the potential ecosystem impacts. Monitoring can aid in detection of the invasive species, while also providing scientists with baseline data of existing species. In 2025, they hope to increase their monitoring efforts and include this citizen science project into more of their trips.

The Adventure Green Alaska pillars that most align with Out to Sea Expedition Company are supporting the local community and the environment. They chose fully inflatable Zodiac Milpro HD vessels as their platform to explore the waters surrounding Ketchikan because they are quiet, fuel efficient, and they get guests closer to the environment, letting them experience salty splashes, the sound of calling birds and the distant breath of a marine mammal, or even the feeling of rain that nourishes the forests.

Out to Sea Expedition Company has an opportunity to provide education and inspire actions about the issues affecting the incredible nature and wildlife guests experience while visiting Alaska. To educate and set a good example to guests, they explain the importance of removing marine debris from the ocean and respectfully viewing magnificent marine mammals. In addition to being good stewards of the environment, they are also good stewards of their local community. They are business owners, but they are also community members, and they want to see their community thrive. When they support local events, nonprofits, and other small businesses, they are investing in the future of the place they love.

The Adventure Green Alaska program has benefited Out to Sea Expedition Company by allowing them to connect with other Alaskan businesses that share similar values and provide inspiration that helps them continuously improve their own sustainability practices.

To learn more about Out to Sea Expedition Company, visit their Green Business profile and their website.