Our Sustainability Spotlight series is aimed at broadening the conversation surrounding sustainable tourism for visitors and businesses by sharing the stories of our Adventure Green Alaska certified businesses. To learn more about Adventure Green Alaska certification please visit our about page. 

Northern Epics launched in 2023 with a single guide, two unreliable vans, and a clear-eyed vision: to create hiking experiences in Alaska that prioritize safety, sustainability, and deep immersion. That debut season, the company introduced 200 guests to the wonders of Denali. By 2025 Northern Epics has grown into a thriving operation with 10 guides, six dependable vans, and nearly 4,000 guests exploring Alaska’s trails in a single season.  

Sustainability has been a cornerstone of Northern Epics’ philosophy since before the first hike ever began. Each year, Northern Epics donates 5% of its net profits to conservation efforts in the areas where they guide. Their team practices Leave No Trace principles, organizes trail cleanups, and looks forward to collaborating with organizations like the Denali Education Center to protect Alaska’s natural beauty. Beyond these tangible efforts, Northern Epics creates lasting impact by educating guests about the environment and the realities of climate change, inspiring many to become advocates for conservation in their own communities. 

Cultural sustainability is equally important to their work. Guides receive thorough training on Alaska Native tribes and cultures, ensuring guests gain a deeper understanding of the land and its people. The company partnered with Alyssa London to support her Culture Story initiative, which is aimed at sharing authentic Indigenous narratives with the tourism industry – a testament to their dedication to preserving cultural heritage. 

Despite these achievements, Northern Epics acknowledges there’s always room for improvement. Reducing single-use plastic water bottle use, improving vehicle fuel efficiency, and navigating Alaska’s limited interior recycling infrastructure are all ongoing priorities. Acknowledging those gaps is a key step in their sustainability plans, which emphasize relentless continuous improvement. “Don’t try to do everything at once. Start with one change that makes you 1% better. Over time, those small steps add up to big impacts.” — Trinidad Collier, Northern Epics Co-Founder & Guide 

For Northern Epics, sustainability isn’t about perfection; it’s about progress. By blending adventure with education and stewardship, they are helping ensure that Alaska’s wild beauty and cultural richness endure for generations to come. 

To learn more about Northern Epics, visit their website.